Doggett Jones was asked to develop an interactive ‘ePub’ that could be downloaded onto iPads and used by country marketing teams when visiting their local workshops.

We created the Castrol Micro-Marketing ePub – an interactive presentation with multiple layers, video clips and animations that bring the content to life.

The ePub was designed to help marketing teams present important product and offer information in a simple and engaging way. In addition to an English version, we have created 12 different language versions with content specific to the local market.

Doggett Jones was asked to develop an interactive ‘ePub’ that could be downloaded onto iPads and used by country marketing teams when visiting their local workshops.

We created the Castrol Micro-Marketing ePub – an interactive presentation with multiple layers, video clips and animations that bring the content to life.

The ePub was designed to help marketing teams present important product and offer information in a simple and engaging way. In addition to an English version, we have created 12 different language versions with content specific to the local market.